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Fresh Market (Dark & Paying) High NOI Retail 297 Boston Post Rd

31,653 SF 82% Leased Retail Building Online Auction Sale Wayland, MA 01778

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Virtual Tour

Investment Highlights

  • ±32,000-square-foot value-add retail center on a 3.29-acre business-zoned lot, anchored by Fresh Market (dark but paying) with a lease through 2033.
  • 82% leased, the property offers investors significant upside potential through additional leasing or a full redevelopment
  • Strong visibility with over 20,800 VPD on Route 20 and is well-connected to major highways, including Route 126, Route 27, and I-90 and I-95
  • Just 20 minutes from Boston, Wayland Village is strategically positioned along Route 20 with access points via Pelham Island Road.
  • Located within a vibrant shopping hub, Wayland Village is surrounded by key retailers, including CVS, Stop & Shop, AceHardware, and a postal office.
  • With a growing population and a median household income of $168,479 within a 5-mile radius, Wayland offers significant purchasing power.

Executive Summary

Property tours will be available November 19th between 9AM-1PM. Please reach out to Zach, Jessica or Sam (Sam.Wiesman@jll.com) to coordinate.
Wayland Village, located at 297 Boston Post Road, is a ±31,653-square-foot value-add retail center on a 3.29-acre lot, just 15 miles from Boston. Zoned for business, the property has convenient ingress and egress points along Route 20 and Pelham Island Road. The single-story retail center was recently renovated, offers ample parking and prominent building signage, and is leased to Fresh Market (dark but paying), with a long-term lease through 2033. Currently 82% leased, Wayland Village presents a prime opportunity for investors to acquire value-add retail in one of Greater Boston's most affluent and desirable communities.

Located along Boston Post Road (Route 20), Wayland Village is part of a vibrant retail hub, surrounded by well-known brands such as CVS, Stop & Shop, Ace Hardware, and Boston Sports Club. Nearby municipal buildings, including the Post Office, Wayland Town Hall, and Wayland Library, add to the business synergy. The property benefits from high visibility, with over 20,800 vehicles passing daily, and easy connectivity to Route 126 and 127, and Interstates 90 and 95, making it accessible to local residents and commuters from surrounding towns.

Wayland’s affluent population, with a median household income of $168,479 within a 5-mile radius, makes it a desirable location for retailers seeking to serve a high-income demographic. The town’s strong sense of community and low commercial developments create significant demand for convenient retail space options. This is an exceptional opportunity to capitalize on a growing market in one of Massachusetts’ wealthiest areas.

Offering Memorandum Click Here to Access

Data Room Click Here to Access

Market Analytics Click Here to Access

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Market Sale Price per SF

Boston - MA USA

Market Cap Rate

Boston - MA USA

Market Sale Price per SF by Star Rating

1 - 2 Star

3 Star

4 - 5 Star

Market Cap Rate by Star Rating

1 - 2 Star

3 Star

4 - 5 Star

Market Sale Price per SF Distribution

Market Cap Rate Distribution

Property Facts

Sale Type
Investment
Sale Condition
Auction Sale
Property Type
Retail
Property Subtype
Storefront
Building Size
31,653 SF
Building Class
C
Year Built
1961
Percent Leased
82%
Tenancy
Multiple
Building Height
1 Story
Loading Docks
3 Exterior
Building FAR
0.22
Land Acres
3.29 AC
Zoning
BB - Business B
Parking
160 Spaces (5.05 Spaces per 1,000 SF Leased)

About Concord/Maynard

Wayland is a less dense suburban area located between Waltham and Marlborough. Concord lies to the north, with Framingham located to the south, off the Massachusetts Turnpike, or Interstate 90.

Residents are drawn to the larger area's serene green spaces, such as forests and preserves, golf courses, and water access. Aside from I-90, major arterials include Boston Post Road (U.S. Route 20), which runs east to west and links the inner I-95 belt with the outer I-495 belt. Employment hubs in the larger region can be found in Framingham and Marlborough, where aerospace and defense giant Raytheon Technologies has one of its larger presences in the region.

Post-secondary education options nearby include Brandeis University, Babson College, Regis College, and Wellesley College. The area is some distance from the commuter rail stations, so travel by car tends to be a somewhat popular option for commuting.

Investors looking to place capital in the area will find that pricing runs below that of the Greater Boston market, with businesses capturing growth potential from one of the region's wealthier neighborhoods. These factors add some upside potential to rent growth and return on investment.

DEMOGRAPHICS

Demographics

1 Mile 1 Mi. 3 Miles 3 Mi. 5 Miles 5 Mi.
1 Mile
3 Mile
5 Mile
2024 Population
2,305
24,406
90,973
2020 Population
2,056
23,489
89,883
2029 Population
2,329
24,330
90,264
2024-2029 Projected Population Growth
1.0%
-0.3%
-0.8%
Daytime Employees
1,595
8,115
51,045
Total Businesses
243
1,159
5,326
Average Household Income
$213,319
$205,681
$186,179
Median Household Income
$215,468
$198,151
$168,479
Total Consumer Spending
$44.2M
$452.6M
$1.6B
Median Age
48.2
45.7
44.8
2024 Households
847
8,880
33,386
Percent College Degree or Above
32%
31%
31%
Average Home Value
$867,535
$846,387
$809,290

PROPERTY TAXES

PROPERTY TAXES

Parcel Number
WAYL-000023-000000-000012
Land Assessment
$2,041,800
Improvements Assessment
$2,940,600
Total Assessment
$4,982,400

Sale Advisors

Sale Advisors

(617) 316-6460
Contact
Zach Nitsche, Director, Capital Markets
(617) 316-6460
Contact
Zach is a Director in the Boston office of JLL Capital Markets, Americas. He specializes in institutional investment sales with a specific focus on retail and mixeduse assets. His experience includes underwriting and marketing single properties, as well as substantial portfolio transactions. Over the course of his career, Zach has participated in more than $3.2 billion in total transaction volume across various product types.

Zach has been a member of the JLL Capital Markets team in Boston since 2018

Speciality

Investment Sales & Advisory
Mixed-Use
Retail
Education and affiliations

Boston College
ICSC
REFA
Professional designations

Licensed Real Estate Salesperson – Commonwealth of Massachusetts
(617) 523-8000
Contact
Christopher Angelone, Senior Managing Director, Retail Group Leader
(617) 523-8000
Contact
Chris is a Senior Managing Director and co-head of the Boston office of JLL Capital Markets, Americas and is a co-leader of the firm's national retail group. He is an advisor to institutional clients for both public and private acquisition and disposition services and provides strategic guidance. Prior to joining JLL, Chris spent 17 years at CBRE heading the Capital Markets team in Boston. He was also a member of CBRE’s Institutional Group and a founding member of the National Retail Investment Group.

Prior to joining JLL, Chris spent 17 years at CBRE New England and was the co-head of the Capital Markets team. He was also a member of CBRE’s Institutional Group, and a founding member of the National Retail Investment Group.
(617) 316-6470
Contact
Jessica Dowd, Vice President - Capital Markets
(617) 316-6470
Contact
Ms. Dowd is a Vice President with JLL’s Boston-based Capital Markets team. Jessica works closely with the team to service and support clients through the disposition of retail properties. In this position, her responsibilities include managing production and dissemination of all marketing collateral, client communication, new business preparation, research and due diligence coordination.

Prior to joining JLL, Jessica served as a Vice President-Client Services with CBRE New England’s Investment Sales team. Since 2007,  she has assisted in the sale of over $6 billion worth of property totaling over 40 million square feet. In addition, Jessica has previous experience in both marketing and financial services.
(617) 848-1577
Contact
Martha Nay, Managing Director
(617) 848-1577
Contact
Martha is a Managing Director in the Boston office of JLL Capital Markets, America. She joined JLL as part of the HFF acquisition with more than 13 years of experience in commercial real estate investment and equity placement. She has participated in the capitalization of a broad range of property types, including office, life science, industrial, multi-housing, retail, hospitality, and mixed-use projects, most recently focusing on the capitalization of multi-housing projects. Martha’s experience spans underwriting, structuring and marketing transactions that have included investment advisory, construction financing, conventional permanent financing, agency financing, bridge financing, mezzanine debt, preferred equity and joint venture equity. She primarily focuses on multi-housing investment sales transactions and previously focused on debt placement. Throughout the course of her career Martha has been involved in the underwriting and marketing of $6 billion in commercial real estate transactions.

Martha started at HFF in 2013. Before that, she was a portfolio manager/assistant vice president transacting on multi-housing real estate loan and equity investments at Citizens Bank. Prior to that, she was Teach For America corps member, teaching high school Spanish in inner city Baltimore, Maryland
(617) 848-5852
Contact
Kellie Coveney, Director
(617) 848-5852
Contact
Kellie been with JLL for 4 years, she was previous with HFF for 5 years.

About the Auction Platform

Ten-X Commercial is the leading end-to-end digital transaction platform for commercial real estate. With over $26bn sold, Ten-X’s platform empowers brokers, sellers and buyers with data-driven technology and comprehensive marketing tools to expand market visibility and decrease time to close. Ten-X consistently yields trade rates at two times the industry average. Ten-X expedites the entire CRE transaction timeline by enabling brokers and sellers to tap into a digital platform that makes it easy to onboard properties, evaluate the success of complimentary omnichannel marketing campaigns and follow up on the strongest pre-qualified leads. Buyers are precision-matched with properties aligned with their investment goals, with unprecedented access to market analysis and due diligence documents to help them securely acquire properties online, with confidence.
Read More

Auction Contact

Mary Humphreys
Auctioneer License: Ten-X, LLC Arlene Richardson RE Brkr 423761-RE-LC
  • Listing ID: 33413826

  • Date on Market: 10/11/2024

  • Last Updated:

  • Address: 297 Boston Post Rd, Wayland, MA 01778

Transaction Fee Schedule
Based on Percentage of Winning Bid Amount.
Winning Bid Amount Transaction Fee
$0m to < $1m 5.00% ($20,000 min)
$1m to < $3m 3.00%
$3m to < $5m 2.50%
$5m to < $10m 2.25%
$10m to < $15m 2.00%
$15m to < $25m 1.75%
$25m to < $35m 1.50%
$35M to < $45M 1.00%
$45M to < $55M 0.75%
$55M and Up 0.50%
Example Calculation
Winning Bid Amount $4,000,000 Transaction Fee $100,000 (2.5%) Total Purchase Price $4,100,000

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