13 Year Old Custom Gaming PC eCom Biz with $55M+ in sales in 3 years!
Asking Price: | $14,000,000 |
Established Year: | 2009 |
Gross Revenue: | $22,100,000 |
Business Start Date: 12/31/2009
Business Valuation: 14M
Percentage Being Sold: 80%
Sales (TTM): $17,957,700
EBITDA (TTM): -$814,650
Business Multiple: .78X of TTM Sales
Lifetime Customers: 110,000+
Last 12 Months Traffic: 1,281,000 visitors
Social Media Followers: 250,000+
Summary
This business is a 13 year old D2C ecommerce company that has built and sold over 100,000 high technology computers to individuals, companies, and esports teams in Northern Europe. It is a passionate team of 42 people that build, sell, and support custom-built and pre-built gaming computers to discerning customers. Business maintains almost 250,000 social media followers and has over 4,500+ reviews on TrustPilot at an average of 4.3/5 stars!
The Opportunity
This is a $22M+/year vertically-aligned D2C ecommerce brand being offered as a turnkey acquisition for a accredited buyer to acquire 80% of it with the CEO retaining 20% of shares with an effective growth plan for the future. This is a chance to acquire this highly standardized ecommerce company at 2/3rds of its revenue figure with all team-members staying on (and no owner responsibilities) - in a high growth niche that supports the up-and-coming professional gaming community. Sold turn-key with no owner responsibilities outside of strategy at the board-level.
General Highlights
A trusted 13 year old gaming D2C + B2B brand with over $20M in revenue a year and growing
Built and sold 100,000 computers over last 10 years for private individuals, companies, and esports teams (counting over 110,000 customers)
Sold turnkey with CEO in place with passionate team of 42 team-members staying on
Large network of 250,000 social media followers and 167,000 email subscribers
Diversified revenue potential and huge growth opportunities given brand, partners, and network (almost all sales are on the website and not 3rd party marketplaces).
Niche
The market for this business is first and foremost direct-to-consumer ecommerce by which the company builds and sells products directly to customers via its website (not through 3rd party marketplaces which is rare for ecommerce in this day and age).
The niche of this business is within computers that are designed for maximum output for gaming uses (and other potential applications). This means these computers are for people who intend to use them to play games at lightning speeds (or do anything else that requires a high-output computer (possibly high frequency traders, etc.).
Unlike the computers you get from a company like Apple or BestBuy, these computers can be custom built to your needs and specifications of your activities, having the output and processing power to compete in whatever game/activity you would like. These computers can be broken down into custom built ones and pre-built as well as desktop and laptops. Custom built laptops is a very unique offering by the business as this is a high tech product that is not offered by many companies in Europe.
As an addition to the computer offerings, the business also sells accessories, including chairs, floor mats, monitors, headsets, mouses, keyboards, and mousepads.
Customer Base
80% of this business’s sales are to Northern Europe (including Norway, Denmark, and Sweden) direct via its site but it also has 20% done B2B via distribution contracts for companies that want to resell its products or ones that want to use them themselves.
So in this, the 3 targeted buyers are private individuals (gamers, traders, etc.), traditional companies (with high processing needs), and esports organizations (who use the computers to compete in high-stakes competitions).
For full details, sign up to FIH.com and go to the following link: https://fih.com/listing/5736412