Auto Protection (Ziebart) & Appearance Services and U-Haul Dealership

Ottawa County, MI
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Asking Price:$399,000
Gross Revenue:$473,173
FF&E:$12,000
Established Year:1973
Cash Flow:$131,531
Inventory:$4,000
Real Estate:$305,000
BUSINESS DESCRIPTION

This highly profitable business has been the epitome of excellence in providing premium automotive appearance and protection services as the areas only Ziebart dealer. Ziebart's unique, patented process is widely accepted as the only true "rustproofing" process available. Additionally, for the past 25 years, this business has offered a U-Haul dealership and has since become the premier U-Haul dealership in the area. The company was founded in 1973 as a dealer for the patented Ziebart automotive protection process. The current owner was one of the original employees, and went on to become a partner in 1981, and sole owner in 1996. Located in a growing, high-income, lakefront community, the owner has established an impeccable reputation for customer service and quality, resulting is high demand from repeat customers. Current products and services include Ziebart patented rustproofing, undercoating, and paint protection, as well as appearance services for vehicles, boats, trailers and RVs. The business also offers Ziebart trailer hitch installation, and a fleet of U-Haul trailers and trucks for both long range and local rentals. Demand for automotive protection services has skyrocketed since 2010 when automobile price increases resulted in longer term vehicle loans and the need to extend the life of a vehicle. Currently the business is experiencing an 8 week back log for services, with some regular customers scheduling up to a year in advance. Additional reoccurring revenue is generated through the sale of maintenance contracts. This "essential business" had its best year ever in 2020, fueled by vehicle sanitation and antibacterial services. Everything is included to take over and run this turn-key operation, including thousands of dollars in services already scheduled.


DETAILED INFORMATION
Location
Ottawa County, MI
Inventory
Included in asking price
Real Estate
Owned
Building SF
3,180
Employees
4
Furnitures, Fixture & Equipment(FF&E)
Included in Asking Price
Facilities
Business is on .24 acres in the Central Business District close to restaurants and other businesses, and adjacent to a major route with annual average daily counts of over 24,000 vehicles. Building incudes a 2500 sf, 6-bay service garage, a private office, reception/retails space, break room and restroom. Parking lot is paved and space exists to for an additional 4 bays. Computers and phone system are new and Ziebart's patented high technology tools are included. The real estate is available for sale or lease, with the lease rate to be $1950 per month.
Competition
This business is located in a higher income area, and demand has exceeded capacity for this business. Currently services are being scheduled 8 weeks out. Virtually no competition exists for their Ziebart products, with only two other dealers in the region located 22 and 58 miles away. Two additional UZ-Haul dealers exist in the local area, but neither offers the inventory of this dealership. Their longevity has established them as the premier U-Haul dealer in the area, with many customers traveling a distance to rent from them.
Growth & Expansion
This business offers multiple opportunities for growth, including an additional shift and adding more bays to the service garage. Other avenues for potential growth include expanding the line of Ziebart products offered and emphasizing cross-selling through maintenance contracts. Implementation of a marketing and sales plan would support additional capacity. The current owner is doing no marketing at this time, as current demand has outstripped capacity.
Support & Training
Owner will offer 3-6 months of mentorship, contingent on the offer, including training on Ziebart's specialized equipment.
Reason for Selling
Retirement
Franchise
This business is an established franchise
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Eric
Seifert
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Eric Seifert