Customizable Sports Apparel - Shopify & Group Sales

6 year old eCommerce business specializing in customized, quality apparel for endurance athletes and teams. Revenue is generated through individual and bulk orders. The site is on the Shopify platform. 95% of the revenue is from the US. 80% of the sales are bulk orders from teams or organizations. Although there is organic traffic and a high percentage of repurchases and referral business, Meta ads are the main source of traffic. Automated email marketing through Klaviyo.