Established brand with loyal customers
Jacksonville, FL
| Asking Price: | $225,000 |
| Established Year: | 2018 |
| Rent: | $3,000/Month |
Listing ID: 2280409Listing provided by BizBuySell
BUSINESS DESCRIPTION
Possible Turnkey Operation with Sales on Day 1!
Bodyline was founded by a prominent chiropractor to distribute a product he designed to help support his patient's low back when sitting or driving. The primary product sold by Bodyline is the well-known and highly trusted Back-Huggar lumbar support cushion. To date more than 4 million have been sold and sales continue to be strong.
DETAILED INFORMATION
Location
Relocatable
Inventory
Not Included in asking price
Real Estate
Leased
Building SF
2,880
Lease Expiration
31/01/2025
Employees
2
Facilities
Bodyline owns its proprietary product molds and the company's website address has a very valuable domain name (www.bodyline.com). Bodyline uses its customized e-commerce website (that runs on a WooCommerce app in a WordPress environment)to sell and distribute its products. This website is transferrable to a new owner. Bodyline owns all of its warehouse equipment, such as sturdy racks, pallet jacks, shrink wrap machine, Big Joe mover, and more, which is included in the sale.
Competition
Bodyline is the recognized leading manufacturer of lumbar support cushions for cars and all types of seating. The Back-Huggar is known for its superior workmanship, quality and comfort by its current medical customers across the United States and Japan. The Back-Huggar also can be purchased by retail customers on Amazon and on the Bodyline website.
Growth & Expansion
Unlimited growth potential. Currently rebuilding from Covid-19 slowdown. The company would benefit from a strong marketing campaign to grow exposure in the wellness industries, such as chiropractic care, physical therapy, ergonomics, massage therapy and more.
Support & Training
The owner has worked at Bodyline for more than 40 years. He will provide 2 weeks free training as part of the sale. Additional training and support can be negotiated as part of the sales contract. The owner has a strong attachment to the Bodyline company and products and sincerely wants to see a new owner succeed and grown the brand.
Reason for Selling
The owners' medical issues force retirement before expected.
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