Established Print Ad Publication with 80% Repeat Advertisers

Colorado Springs, CO
listing image
Asking Price:$210,000
Gross Revenue:$304,000
Cash Flow:$65,000
Established Year:1993
BUSINESS DESCRIPTION

The business is a magazine mailed quarterly reaching 125,000 homes in Colorado. This advertising publication is mailed to specifically targeted homes in Colorado Springs, Falcon, Woodland Park, Monument. Homes reached are selected based on income and geographical areas.
The business has demonstrated to its small business advertisers a proven ability to reach a better target audience and broader customer base than is possible through in-house marketing efforts. The publication has established a long list of repeat advertisers based on how it boosts their general sales and profits over the years. The publication has also served to bring our communities closer in promoting small local businesses. The publications are delivered by the United States Postal Service every three months. The current owner has pioneered this business from its inception and is ready to hand it over to the right publisher/marketer with many aspects of the business now streamlined.
This opportunity is best for a person with marketing or sales experience with small businesses. With over 80% client retention, a motivated marketer can take advantage of a stable pipeline of business, repeatable publication process, and established income to grow to the next level.
This is a home-based business, with a work schedule that is extremely flexible. The entire enterprise can be efficiently managed and operated on a single laptop computer. All printing and fulfillment are outsourced through a longstanding relationship with a regional printer and graphics designer.


DETAILED INFORMATION
Location
Relocatable
Inventory
Not Included in asking price
Employees
1
Competition
Two direct local competitors
Growth & Expansion
The Southern Colorado population is expanding and bringing many new small businesses each year to serve a growing population. Active promotion of the magazine can capitalize on the local growth of the area. Combining this established print advertisement with a digital offering can boost revenue as well.
Support & Training
Will guide a new owner through the entire process of publishing quarterly magazine.
Reason for Selling
Retirement
Home-Based
This business is Home-Based
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Carol aGigliello
Carol aGigliello