Motorcycle accessories manufacturing & direct sale

Anoka County, MN

Seller Financing Available

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Asking Price:$60,000
Gross Revenue:$55,000
FF&E:$5,000
Cash Flow:$15,000
Inventory:$10,000
Established Year:2003
BUSINESS DESCRIPTION

We manufacture a product line that has a stellar reputation for top quality amongst the cruiser segment of the motorcycle industry. The flagship product line was patented and trademarked (until recent expiration).

This is a great opportunity for someone looking to get into this fun, exciting industry. It can be a profitable stand-alone or added to a current operation to expand sales. Prospective owners with sewing or upholstery skills may be able to realize cost-of-goods savings.

Unlike other motorcycle accessories, this product line is not seasonal; they sell year-round and they sell globally. The business is not geographically limited (it can be based anywhere).

Immediate expansion and revenue is possible by re-instating products (we didn't have the capacity to handle in recent years) and by expanding custom options, as well as basic marketing tactics such as Google Ads and email campaigns to an existing subscriber base.

Further expansion can be quickly achieved with additional activities such as attending/selling at rallies & shows or being involved in events or forums.

Business includes a high-value domain name and website that has been recognized by Google for over 20 years, as well as Amazon and eBay stores.

The sale of the business also includes a customer database; email subscriber list; established distributor relationship; and key vendor relationships.


DETAILED INFORMATION
Location
Relocatable
Inventory
Included in asking price
Employees
1
Furnitures, Fixture & Equipment(FF&E)
Included in Asking Price
Facilities
All product patterns and dies are included in the sale of the business. Basic office furniture and computer included if desired.
Competition
The target marketing segment is affluent and values quality (i.e., are not price-conscious purchasers). The market continues to grow; each new model introduced represents another opportunity to grow this business (which we have not capitalized on). Current owner has done very little marketing in recent years. Profitable with minimal time investment but could really take off if given the proper care and feeding.
Growth & Expansion
Pros: Niche Market: Strong brand identity. High-Quality: attractive to customers looking for reliability and performance = loyal customer base. Innovation: set apart from competitors. Customizable Options: Riders want to personalize their motorcycles. Good Service: positive reviews and repeat business. E-Commerce: well-designed website Amazon & eBay stores; global sales. Community Engagement: Events, sponsorships, online forums build brand loyalty and awareness. LESS Price Sensitivity & Competition Not Seasonal: year round sales
Financing
Negotiable
Support & Training
During COVID, current owner took on a new opportunity that has grown into a demanding (but fulfilling) career. Owner loves this business and product line and wants to see it continue, and is therefore committed to support a new owner(s) for a transition period (to be negotiated).
Reason for Selling
Current owner has other responsibilities/too little time
Home-Based
This business is Home-Based
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Tracey Kelly
Tracey Kelly