Online Only, Contemporary Quilting Retailer, Many Ways to Grow

Westminster, CO

Seller Financing Available

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Asking Price:$875,000
Gross Revenue:$3,500,000
Rent:$23,616/Month
FF&E:$50,000
Cash Flow:$374,000
Inventory:$500,000
EBITDA:$374,000
Established Year:1999
BUSINESS DESCRIPTION

11/11/24 LOWER SALES PRICE! Big Equity Building Potentail

This is an online only craft fabric retailer that is located in the North West Denver Metro area. They have a huge selection of high-quality fabrics and sewing supplies, with over 15,000 products online and in stock located on site in their 13,000 square foot warehouse/office. Crafters, Fashion Designers, and Home Decorating sewers love their fast service, huge variety, and custom cutting to their specifications.

The trailing 12-month revenues were 3.5M with earnings to September 30th of 374K. The sales price has just been lowered to 875K plus inventory and would like a long term lease or to sell the building that they are in. I believe that this has one of the largest equity building potentials of any business that I have represented in at least 5 years. You can easily grow this business.

The owners state that they are not advertising/marketing people and that a marketing oriented new owner can grow this business much larger. The location is using less than 50% of their warehouse space and the new owner can easily start a related online sales business using the same inventory which would have significant cost savings and overlap in inventory.

The Sellers are husband and wife and will be retiring. Both would stay part time if the new buyer wants one or both of them to. They started the business in 1999 and have created a great foundation for someone who knows how to drive more online traffic to the website to take this to the next level. The business has 25 mostly long term and very loyal employees who are passionate about what they do. They have 2 “key” employees, an office manager who has been with them for 17 years and is has been thoroughly groomed to take over the main owner’s job when the business is sold, and a warehouse manager who has been there for 12 years and can fill in for every key employee also.

This well-known business has helped to modernize their industry through updated colors and patterns. This company has built a fantastic foundation that the new owner can build on. They have a fast and interactive website, 117,000 subscribers to their online newsletter, a great reputation as proven by their 4.8 star Google rating, 4.7 star Facebook with 12,448 followers, 95,000 Pinterest followers, emphasizes customer service, and has a custom-built office/warehouse which is only half utilized. This all adds up to a very valuable foundation to future growth.

The business price has just been lowered again to 875K plus a discount on the current estimated inventory value of 650K that they will sell for 500K creating a total sales price of 1.375M. This is an S corp. The business is being offered with the Sellers keeping their cash and collectable AR. They have no debt and will pay off their AP at the closing. They also have a building that they custom designed and built in 2018 for this business that is for sale or lease also. The building was appraised for 5.91M and has been fully leased since 2018 or the new owner can have a 6-year lease with auto extensions at the market rate.

This is a “Fulfilling and Fun” Business to Own and the Owners feel confident that they can teach the buyer the business easily. They have created training manuals, have already created the perfect website and analytics to react to statistical trends, and built a roomy, employee friendly building customized to their business and employees. This is not a business that can just double or triple. This is a rare opportunity to create a large amount of future equity while loving what you do. This would be great for a family, private equity, or a marketing expert who wants to benefit from his/her skills.


DETAILED INFORMATION
Location
Westminster, CO
Inventory
Not Included in asking price
Real Estate
Leased
Building SF
12,977
Employees
25
Furnitures, Fixture & Equipment(FF&E)
Included in Asking Price
Facilities
Their location was designed and built by them and finished in 2018. The building is on 2.35 acres, is 22,911 square feet of which they use 12,977 square feet with the rest split between 2 spaces leased long term to excellent on time rent paying leases, Velocity Outdoor and Boulder Environmental. It has a leveling metal dock, high ceilings with room for a lot of additional inventory, roomy offices, several large bathrooms, air conditioning, a large employee area with a kitchen, a 1,000 square foot design studio, and is zoned industrial.
Competition
This business has helped to modernize/reinvent an old industry through updated colors and patterns through a very well-known company both domestically and internationally. This company has built a fantastic foundation that the new owner can build on. They have the industry’s best, fastest, and most interactive website, 117,000 subscribers to their online newsletter, very high online ratings and customer service, and a custom-built office/warehouse which is only half utilized. This all adds up to a very valuable foundation to future growth.
Growth & Expansion
Neither owner are marketing experts, and this is who they think the buyer will either be already or will focus on post-closing. They do very little social media and very little marketing, just a newsletter and attend some trade shows. The best part of this is that this is exactly the right time for new ownership. They are very good at what they do but the company needs a modern marketing team to take this to the next level. There are many ways to grow this company but none easier than just making more potential customers aware that they exist.
Financing
10%
Support & Training
Will support as long as needed
Reason for Selling
Retiring
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Jeff
C Eisnaugle
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Jeff C Eisnaugle