Plug-and-Play E-Bike Brand – Priced Below Asset Value!

San Diego, CA
Tower eBikes
Asking Price:$224,000
Established Year:2018
Inventory:$280,000
BUSINESS DESCRIPTION

Seize the Opportunity to Own Tower Electric Bikes
An extension of the acclaimed Tower Paddle Boards brand, backed by Mark Cuban of Shark Tank, Tower Electric Bikes specializes in premium electric beach cruisers. This award-winning e-bike brand offers immediate revenue potential, valuable digital assets, and significant growth opportunities.

Why Start from Scratch?
Building an e-bike brand requires a $360K+ upfront investment, years of development, and significant risk. By acquiring Tower Electric Bikes, you bypass these hurdles and gain a plug-and-play operation with an established brand, proven product, and discounted inventory.

Offering Highlights
Immediate Acquisition: $224,000

San Diego Inventory:
- 231 Boxed eBikes with Batteries: $235K value.
- $32K in Spare Parts for servicing installed customer base of 860+ eBikes.
- $13K in Generic Bike Parts and Accessories.

Business Assets:
- Optimized Shopify website with 250+ SEO-optimized pages.
- Fully developed Klaviyo email marketing automations.
- (2nd) TowerEBikes.com domain (in addition to TowerElectricBikes.com) for local initiatives and repairs.
- YouTube channel with 100+ eBike videos and 1.1M+ views.
- Engaged social media profiles on Instagram and Facebook.
- Exclusive operational rights for DTC and wholesale sales.
- Seller Support: One year of eCommerce consultation with founder Stephan Aarstol (12 one-hour sessions).

Future Inventory Purchase Commitment (within 2 years of sale):

- 240 Unboxed eBikes on order in China at 80% factory price ($747/unit).
- Tower Parts Stockpile in China at 50% factory price ($104K value).
- Thus $432K in inventory available at just $283K pay as you go over two years.

Business Highlights

Award-Winning Product Line:
- Beach Bum model named Best Electric Cruiser Bike of 2020 (Value Category) by Electric Bike Review.
- Simplified and refined Version 2 line with interchangeable parts.

Established Brand Legacy:
- Parent company featured on Shark Tank, ranked #239 on the INC500 list, and named #1 fastest-growing private company in San Diego.

Extensive Digital Assets:
- SEO-optimized website, Klaviyo automations, YouTube channel with 1.1M views, and active social media presence.

Why Invest?

Immediate Revenue:
- Start selling with inventory on hand and an existing customer base of 800+ eBike owners.

Growth Potential:
- Expand into eBike rentals, repairs, wholesale channels, and local sales.
- Capitalize on a recovering eBike market with projected 12% CAGR and potential market size of $1.5B by 2028.

High Margins & Cost Savings:
- Inventory discounts (80% for eBikes, 50% for parts).
- Simplified product line minimizes complexity and costs.

Expert Support:
- Guidance from an industry pioneer with 25 years of experience in SEO and online marketing.

Ideal Buyer
This opportunity is perfect for a buyer who:

- Seeks to expand a DTC brand into wholesale, rentals, and service.
- Values immediate revenue with long-term growth potential.
- Appreciates expert guidance and extensive digital assets.

Position yourself in the booming eBike market with this turnkey, discounted opportunity. Inquire now to learn more!


ATTACHED DOCUMENTS
Sale Listing for BizBuySell.docx.docx Download

DETAILED INFORMATION
Location
San Diego, CA
Inventory
Included in asking price
Building SF
6,000
Facilities
Option to take over lease of 6000 sq ft warehouse with sale, or option to sub-lease part of the space. Or buy assets without taking warehouse.
Competition
After a pandemic boom and bust, the eBike market is getting its legs again. E-Bike industry projections suggest a strong CAGR of around 12% over the next several years in the US market, with the market potentially exceeding $1.5 billion by 2028.
Growth & Expansion
Opportunity to advertise, expand into eBike rentals, local repair services, and wholesale channels – all excellent growth options.
Support & Training
Includes one year of eCommerce consultation from founder Stephan Aarstol, an SEO and online marketing expert with 25 years of experience. This consists of a one-hour meeting once a month for the first year of transition.
Reason for Selling
The decision to divest is strategic, allowing Tower Paddle Boards to focus on SU
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Stephan Aarstol
Stephan Aarstol