Brightway Insurance

Available in Multiple Locations
Cash Required

$50,000

Min. Franchise Fee

$30,000

Total Number of Units

335

Franchising Since

2008

Corporate Headquarters

Jacksonville,FL

CEO Name

Nick Clements

Overview

There is plenty of money to be made in the $896 billion property & casualty insurance industry. Brightway’s unique independent agency franchise model offers a low-cost, turnkey solution in this recession-proof industry. For over 15 years Brightway has supported entrepreneurs in opening their own independent insurance agencies. In fact, we originated the insurance franchise model and are one of the fastest-growing franchises in America. Three franchise models provide you with the flexibility to evolve as you grow your agency. With franchise fees as low as $30,000, Brightway offers one of the most affordable franchise models available – in any industry.


Franchise Unit Trends and Revenue

Total Number of Units

335

New Units Opened

106

Average Unit Revenue

$651,362

* in 2023

Franchise Fees

Min. Franchise Fee

$30,000

Royalty Fee

15.0% - 50.0%
Sales Commissions

Ad Fund Fee

-

Why Choose Brightway Insurance?

When you open a Brightway Insurance franchise, you’ll become your own boss - by starting a rewarding and profitable career as an independent insurance agent. In traditional agencies, countless hours are spent servicing accounts for existing customers. But at Brightway, our award-winning team of experts manage all your back-office and marketing support.


Brightway provides the service and support you need to build a successful business, including:

  • Training that provides you with the knowledge, skills, and behaviors that set you up for success at each stage of your growth.
  • Marketing and communications support to promote your business and help establish you as the go-to insurance expert in your community.
  • Agency development consultants to help you replicate the success of other Brightway agents.
  • Insurance-company liaisons to ensure you’re offering the most competitive policies in your market.
  • Agency support to answer all of your questions.
  • Accounting that provides you monthly Commission Statements accurate to the penny and complete with worksheets you can use to customize compensation if you hire additional sales agents.
  • Technology & innovation to make transacting business fast and easy.

Our national network of Brightway franchise owners has unlocked the secrets to growing a profitable business with the unique benefit of recurring revenue.

Brightway also offers veterans a 10% discount on the franchise fee paid upon signing.

Starting Costs and Investment Requirements

Total Investment

$27,000 - $159,000

Net Worth Required

-

Cash Required

$50,000

Training and Support
Financing Available
Multi Units

Training and Support

Brightway’s team of experts provides support in all key areas of your business: Training: A comprehensive program that provides you with the knowledge, skills, and behaviors that set you up for success at each stage of your growth. All Training is provided through our learning platform, Brightway University Online, and virtually, saving you time and expense to get your operation off the ground as quickly as possible.


Our Culture and Core Values

Our purpose is to future-proof your life. And our values make us shine (literally).


  • S- Say it, do it.
    Yes, we do what we say because we’re all about accountability and trust. We want people to count on our agents and our agents to count on Brightway.
  • H- Here for each other.
    We believe in true teamwork and building real relationships. That’s the point of all this: Knowing someone is here for you when you need them the most.
  • I- Inspired by insurance.
    We have the power to help people protect what matters most to them. If that’s not inspiring, we don’t know what is. We actually GET to do this. And that passion goes into everything we do.
  • N- Next-level effort.
    We’re the type of people who always go the extra mile, without hesitation. We’re constantly pushing ourselves to win, and to take ourselves and our industry to a more elevated place.
  • E- Embrace, Educate, Evolve.
    We embrace change and challenges. We stay curious, educating ourselves on new ways to solve problems, and educating the world that insurance is so much more than the cheapest rate. And we’re always evolving, ready for whatever’s next. It’s in our DNA.

Our Founders:
Bright ideas right from the start
Our founders built a people-first company. By creating a culture around a belief in people helping people. A Win-Win-Win operational mandate with three core constituencies: clients, agents and carriers, creating mutually beneficial outcomes for all. The business grew and grew. And the world changed and changed again. And so have we. Our founding values will always guide us, even as we continue to evolve.

History

Established in 2008, Brightway is now one of the largest privately owned property & casualty insurance distribution companies in the U.S. with over 350 franchises in 35 states and over $1 billion in annual premiums.

Ideal Candidate

Ideal candidates are honest, patient and focused business professionals who place importance on building and maintaining an excellent reputation in their community. They should be goal-oriented and enjoy selling as well as have the ability to build strong, long-lasting client and referral relationships.


Each Brightway franchise is also required to have a Designated Agency Principal (DAP) with an active property/casualty insurance license in the state of your business to run day-to-day operations. This can be the franchise owner or someone else you hire.

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