Hallmark Homecare
$100,000
$49,500
25
2012
Incline Village,NV
Steve Everhart
Overview
Hallmark Homecare is a referral agency for caregiver recruitment and client matchmaking. Unlike a traditional home care agency, the family is the employer of the Caregiver(s) and has complete control of the relationship allowing them to make all the decisions related to their care. Hallmark Homecare is an industry disruptor as it’s solving challenges that the overregulated and high-cost provider model of traditional senior care faces.
- Clients save money, receive better care, and have more control.
- Caregivers earn higher wages and enjoy a preferred work arrangement.
- Franchisees enjoy handsome profits and make a difference in the lives of others.
The Hallmark Homecare business model is more profitable than a traditional homecare agency with less overhead and fewer employees. The model is largely unregulated, which means the franchisee is not spending as much time with compliance and licensing fees and protracted start-up timeframes. With the home-based model and two-phase launch programs, franchisees can be operating their business and generate revenue within days.
- The Preferred Approach For Senior Care For Both Clients & Caregivers
- Fast Ramp Up - Franchisees Operating & Generating Revenue Within A Few Weeks
- Simple Model With Low Investment, Low Overhead & High Profit Potential
- Convenient Training & One-On-One Support
- Industry Disruptor In Fast Growing, High-Demand Industry
Hallmark Homecare provides a win-win-win, for the Client, the Caregiver, and the Franchisee!
Franchise Unit Trends and Revenue
25
23
$2,456,489
* in 2023
Franchise Fees
$49,500
Veteran's Fee: $54,500
6.0%
Gross Sales
1.0%
Gross Sales
Why Choose Hallmark Homecare?
Top 5 Selling Points:
- The preferred approach for senior care for both clients & caregivers
- Fast ramp up - franchisees operating & generating revenue within a few weeks
- Simple model with low investment, low overhead & high profit potential
- Convenient training & one-on-one support
- Industry disruptor in fast growing, high-demand industry
Competitive Advantages:
- We cut out the middleman and connect clients directly to caregivers
- Clients save money, receive better care, and have more control.
- Caregivers earn higher wages and enjoy a preferred work arrangement.
- Franchisees experience speedy ramp up and unlimited profitability in a growing market of need.
- Unique model offering a simpler approach with a shift in costs, positioning Hallmark Homecare to be an industry disruptor!
Starting Costs and Investment Requirements
$99,500 - $124,500
$20,000
$100,000
Training and Support
Initial Training:
Hallmark Homecare has a strategic launch program to ensure franchisee success. It includes Level 1 (initial training) and Level 2.
LEVEL 1:
All training at this level is home-based and can commence as soon as the franchise partnership is confirmed. It includes approximately 40 hours of home-based study.
- Video-based training series
- Industry overview
- Marketing basics
- Sales and development direction
- One-on-one scheduled coaching
- As needed (on demand) assistance
- Business setup and growth planning
- Corporate handles all recruitment and placement
- Back-office tasks are handled by Corporate
LEVEL 2:
Franchisees can quickly progress to Level 2, where they are trained to assume full, independent operation of their business. Support and training is ongoing after Level 2 is complete. Level 2 training includes an additional 40 hours of self-study and live instruction with the leadership team at the training center in Irvine, CA.
- One-week of onsite training
- Sales and marketing
- Business administration and management
- Client interview
- Caregiver search and recruitment
- One on one scheduled coaching
- As needed (on demand) one-on-one assistance
- Monthly webinars
- Annual Convention and regional meetings
On-Going Support:
One-on-one coaching starts at launch but is ongoing to support growth and success. Franchisees will also participate in continued education opportunities, conferences, and more to increase momentum and ensure sustainable success.
History
Hallmark Homecare is not the first franchise launched by Steve Everhart, CEO/Founder. He led the team that launched and built The Senior’s Choice to 700 agencies, and he’s on a path the surpass that success with Hallmark Homecare. The seasoned leadership team is committed to supporting franchisees as they deliver exceptional in-home care that is a win-win-win for the client, the Caregiver, and the franchisee.
Steve has been the President of Hallmark Homecare since its inception. During the years 1999–2020, Steve Everhart also served as President and Chief Executive Officer, and Director of The Senior’s Choice, Inc. and The Dentist’s Choice, Inc., headquartered in Incline Village, Nevada.
Ideal Candidate
- Passionate & dedicated to making a difference in the lives of others.
- Community connector.
- Business development & direct sales experience.
- Solid communicator & networker.
- Builds strong relationships with others.
- Background in human resources, healthcare, or medical sales is not required but is helpful.
