Janet Rosseth
Founder & CMO, Cadence Marketing Solutions LLC
Shakopee, MN 55379
Specializing in multi-family marketing
Phone (763) 234-7119
Specializing in multi-family marketing
Property Types
Multi-Family
Markets
Minneapolis/St Paul
Bio
Consultant with 20+ years serving the multi-family real estate industry in director level roles. Experience includes senior level coaching/mentoring, project management of property lease-up, department restructuring, website build/implementation from concept to creation on multiple hosting and software platforms, project management of highly complex integrated solutions, and implementation of social media and automated lead generation campaigns.
Leadership and mentoring experience spans over director level roles leading change management, design teams, leasing/sales, and marketing strategy with participation on executive level of organizational planning.
Strengths in corporate and property brand strategy, web and digital placement, website build with data integration, product pricing, placement and promotion for whole portfolio marketing, new development lease-ups, market rate luxury, senior & student housing, tax credit, renovations, and more. Held responsibilities for portfolios ranging from 5,000 to 15,000.
Career highlights include 15+ years in senior leadership, 20+ lease-ups, 30+ website launches, and multiple industry awards for marketing initiatives.
Contributions as active member of the Minnesota Multi-Housing Association (MMHA), serving on the Board of Directors 2012-2013, chairing the education committee 2014-2016, and speaking at local & national industry educational events. Frequent attendee at national educational conferences and invite-only forums including AIM (Apartment Internet Marketing), NAA (National Apartment Association), Optimization Summit, Zillow Rentals Forum, Yardi RentCafe Forum.
Specialties: leadership coaching, apartment marketing, market analysis, leasing, lease-up of new construction, re-positioning, website build, SaaS onboarding, media purchase, branding, campaign creation and management, digital strategy, SEM & SEO, email marketing, social media strategy, advertising, sales training, public relations, contact center.
Education
Awards
